Sales and Marketing

Advanced School of Marketing Research

Taught by leading industry and academic experts, marketing researchers and managers will learn how leading firms increase sales, price products for increased profit, get maximum return from marketing dollars, and strengthen customer loyalty.

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Marketing Research Academy

This program is most valuable to a research manager or analyst with less than four years of experience. Using real case examples, hands-on experiences and practical applications, leading experts will share their knowledge and experience in designing, implementing, interpreting, and reporting quality marketing research.

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Transformational Sales & Business Leadership

Transformational Sales & Business Leadership is a five-day program offered by UGA’s Terry College of Business that will redefine effective sales leadership by introducing a new way of thinking about the sales manager’s role.  You’ll learn how to lead a sales team and how to identify the drivers for profitable growth, so your team knows what products or services to focus on. More importantly, you’ll become a strategic asset to your company. 


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