A comprehensive program that delivers the knowledge and tools you need to start or accelerate your business.">

Tarkenton Certificate in Entrepreneurship

Date:
Apr 19 - Dec 31, 2017
*Sign up anytime between the dates listed above and complete the course at your own pace. 
Location:
Online Tarkenton
Schoology Platform
Cost:

Complete Access: $850
Other pricing options available

About the Tarkenton Certificate in Entrepreneurship

The Tarkenton Certificate in Entrepreneurship gives you the power to make your own way. It’s a comprehensive program that delivers the knowledge and tools you need to start or accelerate your business. Combining the educational expertise of the University of Georgia Terry College of Business faculty with the entrepreneurial legacy of the Tarkenton Institute, the program teaches not only business skills but also entrepreneurial thinking. Our Program includes 100 hours of video lectures and hands-on practical assignments to prepare you for the world of entrepreneurship.

Module 1: Principles of Entrepreneurship

Introduction to Entrepreneurship

Module 2: Planning Your Venture

Developing a Concept for a New Business 
Beginnings of a Good Plan
The Business Plan Narrative
Planning for Predictable Revenue
Management
Leadership

Module 3: Funding Your Venture

The Business Plan: Financials
Finding the Funds

Module 4: Customer Acquisition

Website Basics
Digital Marketing
Sales Activities
Customer Focus

Module 5: Financial and Legal

Banking Services
Keeping the Books
Dealing with Legal Counsel

Module 6: Operations

Human Resources
Insurance and Risk Management 
Government Regulation 
Information Technology

 

Fran Tarkenton

A serial entrepreneur and NFL Hall of Fame quarterback, and the founder of Tarkenton Companies. During his NFL career, Tarkenton set every major record for quarterbacks: wins, completions, pass attempts, touchdowns, passing yards, and rushing yards. He led the Minnesota Vikings to three Super Bowls and was inducted into the Hall of Fame in 1986.  As the founder of Tarkenton Institute, Fran created the Tarkenton Certificate in Entrepreneurship in partnership with the Terry College of Business at the University of Georgia, his alma mater. He leads sessions on entrepreneurial attitude and aptitude for the program that bears his name.

David Sutherland, PhD

He lectures on entrepreneurship and business innovation at the Terry College of Business, and is faculty advisor to the MBA Entrepreneurship and Business Innovation Club. He also lectures at Universidad de los Andes in Bogota, Colombia, CEDIM Design Institute in Monterrey, Mexico, and GISMA Business School in Hamburg, Germany.

Jennifer Osbon

She is a full-time lecturer at the Terry College of Business at the University of Georgia, teaching social media and digital marketing courses using curriculum she personally developed personally. Founder and CEO of MegaPlayer, a full-service digital and social media agency, Jennifer has helped marketers at Coca-Cola, Sunglass Hut, K-Swiss, Verizon, Standard Register and others refine and leverage their digital assets more effectively. 
 

A full list of faculty can be found by visiting the Registration page.  

 Risk more than others think is safe.

Dream more than others think is practical.

Howard Schultz, CEO of Starbucks

end quote
Jennifer Osbon
Lecturer, Terry College of Business

Jennifer Osbon is the Terry College of Business lead faculty overseeing digital marketing for UGA’s Terry College of Business undergraduate and full-time MBA programs. Founder and CEO of MegaPlayer, a full-service digital and social media agency, Osbon has helped marketers at Coca-Cola, Sunglass Hut, K-Swiss, Verizon, Standard Register and others refine and leverage their digital assets more effectively.

David Sutherland, PhD
Lecturer, Terry College of Business, UGA

Dr. Sutherland is Founder and Managing Director, USA, of Launch Institute, a Technology Scouting firm. He has 25 years of corporate experience focused on digital business innovation projects and consulting. He has been an entrepreneur (partner in three successful startup companies, two sold), a corporate executive (formerly Senior Vice President, Computer Sciences Corporation) and a trusted advisor to a set of companies that have achieved significant business growth success through the use of Design Thinking in the Digital Domain. 

FACULTY